This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field. 1 Hardback XI, 172 p.

Kategori: Bøger (usorteret)

Pris fundet i én butik til 414.95 kr

Opdateret den: 27-05-2025 07:52